Why is Media Atlantic different?

It's quite simple, we care about you and your business. When we choose to represent you and your business as your advertising agency. We form a partnership with a vested interest in your business. This does not mean that we buy stock in your company monetarily. It means that we take stock in your business to see it succeed.

For years our owner was in the radio advertising industry with some of the largest radio station groups in the nation including Clear Channel and Infinity radio. As he dealt with many agencies on a daily business he realized that many agencies did not always do what was best for the clients that they represented. He worked closely with these agencies in order to try to help them make decisions that helped them to make their clients business a success, usually to no avail. In two seperate cases he watched as an automobile manufacturer's ad agency made bad decisions and consequently that auto manufacturer is no longer in business. He tried to explain that they were spending money to reach the wrong market. In a similar case, he watched one of Florida's largest hardware stores go out of business due to poor decisions by their media buyer.

In both cases the media buyer and advertising agency did not make decisions that helped their clients to increase their business. If you spend money to advertise you expect results. Every buiness, no matter how large or small, wishes to advertise without seeing an increase in business. Media Atlantic offers our clients personalized services with account representatives that are familiar with your business.

Media Atlantic is knowledgable of  ways to make your advertising reach a more targeted market. We do not practice or condone the shotgun marketing that so many businesses practice. Media Atlantic provides you with individulaized marketing strategies that will help to increase your business. We do not buy based on "cost per point", "time spent listening" or any of the otherways that most agencies view their buying effectiveness. We buy based on percise marketing tactics to reach your target market. We back all of our buys with market research. For more info please e-mail us at info@media-atlantic.com

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